The SSI Sales and Marketing (SAMMY) Awards serve as the benchmark for security industry excellence in sales and marketing, business operations, project design, management and installation among dealers and integrators.
FRAMINGHAM, Mass. — Security Sales and Integration is seeking nominations for the 28th Annual SAMMY Awards. As the original security industry selling, marketing and installation awards program, resellers and integrators are encouraged to showcase their successes and achievements in the marketplace.
A panel of judges will select the top nominees in each of 12 categories from security resellers and integrators who exemplify professionalism in their sales, marketing and installation efforts. For the second consecutive year, the awards gala will be held in the center of the SAC West show the floor.
The awards ceremony (as well as the 2023 award ISS Industry Hall of Fame inductions will take place on March 29, with the exact time to be announced soon.
Grand prizes will be awarded for Embedded Installer of the Year, Installer of the Year and Embedded Marketing Program of the Year. Best Social Media Campaign, Community Outreach Program, and Vehicle Graphic Design are some of the other categories available.
“They say recognition is the most powerful motivator. People are looking for praise and the feeling of being appreciated. Studies have stunned business owners and managers by showing that workers value positive feedback above anything else, including money,” says ISS Managing Editor Scott Goldfine. “For this and many other reasons, in the mid-1990s, Security Sales and Integration launched the Sales & Marketing Awards (SAMMY). The program – which recognizes and honors electronic security resellers/integrators who demonstrate exceptional expertise in their sales and marketing materials, business practices and facilities – has grown in size each year.
A full list of SAMMY Awards categories and judging criteria is available here.
Entries for the 2023 rewards program are due by January 11, 2023. Participation in SAMMYs is free and open only to North American professional resellers and integrators.
In addition to receiving a majestic SAMMY trophy to prominently display your office, winners also enjoy privileged exposure in ISSJune and July issues (Installers and Installations of the Year) that can be shown to prospects.
Click here enter the 2023 ISS SAMMY Rewards.